Fruit
Healthy and convenient
Our fruit is available through
all the seasons
The Fruit category incorporates the product groups Jams & Spreads, Chilled Liquid Fruit, Chilled Spoonable Fruit as well as other fruit products. Within this category the Group's key brands are: Hero, Schwartau, Casa de Mateus and Vitrac. In 2006, this category accounted for around 33 % of the Group's revenues.
Cereals
Nutritious and tasty
Important values for daily nutrition
The Cereals category incorporates products such as muesli bars, fruit bars and cereal based
snacks. The key brands in this category are: Corny, Hero Muesly, and Hero Btween.
Infant Nutrition
Trust and reliability
Successfully serving the most selective consumers in the world
The Infant Nutrition category includes the product groups Infant Formula, Cereals, Jars and Biscuits. The Group's key brands in this category are: Hero Baby, Galactina, Adapta, Sunar, lker / Hero Baby, Bebe, Beech-Nut and Semper. Approximately 34 % of 2006 Group sales were made in this category.
Decoration
Fun and convenient
Solutions for special moments
The Decoration category comprises products offering consumers innovative solutions for decorating cakes, biscuits and other desserts. The Group's key brands in this category are: Cake Mate, Pumpkin Masters, PAAS, and Schwartau.
